Volume 2:: December 2003/January 2004

Important Upcoming Dates

January 22 & 23, 2004
Sacramento Summit
Our annual trek to the Capitol to hear the Governor’s latest budget news and get the inside scoop on what’s happening and, more important, what are the top messages we need to get out to our key communicators? Learn more...

CalSPRA event info...

Salary Survey

The Salary Survey is open for input
CalSPRA is currently conducting a salary survey. The survey is completely anonymous and we appreciate your input!

You’ve gotta play to win: How to make the most of your CalSPRA membership

:: President Cindy Sabato outlines the four main benefits to CalSPRA membership...

Listserv provides timely tips

:: After a request went out on the CalSPRA listserv for examples of district rules and regulations on distribution of marketing material to students, Santa Barbara’s Barbara Keyani offered this suggestion...

Annual communication contest offers chance to increase prestige of your PR program

:: Each year, CalSPRA’s Communications Contest spotlights effective public relations efforts from around the State. Organizers of the 2004 CalSPRA Communications Contest have set the entry deadline and announced a revamped list of contest categories. Rio Linda's Heidi Van Zant offers more information...

CSBA launches weekly news digest

The California School Boards Association’s communications team is now producing a weekly e-mail news digest of the stories produced for the CSBA Web site. Each e-newsletter contains the lead paragraph of 3-4 stories and a live link to the story on the Web site. CSBA would like to make their e-newsletter available to CalSPRA members, at no charge, and so we’re pleased to pass on the invitation to you.

CSBA’s Nov. 21 e-newsletter featured stories about Gov. Schwarzenegger’s first days in office, California’s showing on NAEP, the Phase II AYP report, and a Q&A with CSU Sacramento President Alexander Gonzalez.

If you would like to receive a sample of this week’s e-newsletter, simply send a request to kgarrett@csba.org . If you find it useful, CSBA will add you to their e-newsletter distribution list – but not until you tell them to!

Sacramento Summit offers valuable learning experience

Registration is currently underway for CalSPRA’s Sacramento Summit. The two-day conference will feature a meeting with the Secretary of Education and the governor’s press secretary/communication director, lunch with State Superintendent Jack O’Connell, updates on API, NCLB and legislative actions affecting K-12 education, and an update on the State’s budget from School Services. Additional presentations will address important issues facing public education as we enter 2004.

Click here to download a flyer and registration form (PDF).The registration deadline is January 12, 2003.

Articles on CalGrants help make college a reality
Parent and students in your district may not realize they have a way to realize the dream of obtaining a college degree. The following two ready-to-print articles can be used to share information on the CalGrant program with your community.

Parent article (PDF)
Student article (PDF)

:: California Superintendent's Challenge
This first annual California Superintendent's Challenge is a coordinated effort between the California Department of Education and the California Task Force on Youth and Workplace Wellness. The Superintendent's Challenge is a challenge to all local school districts across California to improve their school nutrition standards and the health of all their students through the development and implementation of policies that promote proper nutrition and regular physical activity.

:: Raising the Bar for School PR
NSPRA has released a new document to help school PR professionals and others who are in a position to create, fund and implement school public relations programs entitled, Raising the Bar for School PR: New Standards for the School Public Relations Profession.

 

CalSPRA's e-connection is pubished quarterly. Do you have a story idea for CalSPRA’s E-Connection? If so, contact Kelly Avants, Clovis Unified School District, at (559) 327-9092 or kellyavants@cusd.com.

 

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