The 2018 Annual Seminar presented CalSPRA members with a wide variety of sessions. Below, please find downloads for several of the presentations given in San Diego.

After the Crisis - A Deeper Look Into the Role School PR Plays in the Healing Process: Justin Grayson

Community Readers - Building Community Partners with an Award-Winning Volunteer Program: Angela Griffin Ankhelyi

Enrollment Marketing - Raise Your Brand, Raise Your Enrollment: Anthony Millican

From Crisis to Collaboration - Giving Stakeholders a Voice: Daniel Thigpen

Hello, My Name Is...: Scott Bailey and Mary Perry

Helping Students and Employees Tell Their Stories: Stacy Brandt

More Than a Number - How to Talk to Data-Driven Parents About School Rankings: Naomi Hunter

On The Record - Media Relations 101 for School PR: Terilyn Finders and Michelle Smith McDonald

Out with the Old, In with the New - From News Blog to E-Newsletter: Patricia Delatorre, Liliana Mota and Evita Tapia-Gonzalez

School PR 101 Series Presented by Trinette Marquis-Hobbs

100 A - Setting the Foundation: Research, Evaluation & Strategic Planning

100 B - Strategic & Systemic Messaging

100 C - Crisis, Media & Demonstrating the Value of PR